For the website redesign, we expanded the corporate identity with fresh colors, typography, and imagery. Additionally, we developed a concept to simplify and enhance the communication of investment concepts to our target audience. Another project objective was to establish an effective and sustainable lead generation strategy, which we achieved by implementing a user-friendly product selector, enabling potential clients to quickly discover their recommended investment options and easily initiate contact. Furthermore, we enriched the user experience with engaging motion design elements throughout the website.

This project was created with moodley interactive.